The Real Stories
Behind Success

Randall Grizzle with Tony Grebmeier (main site)

Is the image of unethical and slick salespeople a fair one? Is there an approach out there that focuses on closing deals with an ethical method in mind? On this episode of BeFulfilled, you’ll hear from author and deal closing expert Randall Grizzle. In his conversation with Tony, Randall opens up about his childhood in rural Idaho, how he met his wife, what led him to write his book, “Closer Secrets,” why he focuses on creating value, the reason closing deals ethically is so important to him, and so much more! Make the most of this opportunity to learn from Randall’s fascinating perspective!

A relational approach from the beginning.

What impact does growing up in a rural setting have on a business leader? How does that background change their approach and strategy? While he doesn’t come out and say it, Randall Grizzle’s personal and relational approach to business has to have some root in growing up in a small town of 350 people. When you learn from an early age that your community is close-knit and interconnected, that has a way of shaping how you view the world and the people in it. To learn more of Randall’s story and how he went from a small town in Idaho to grow a platform of business consulting, make sure to check out this engaging episode of BeFulfilled!

What is “Closer Secrets?”

Closer Secrets came about as a way for Randall Grizzle to get his story and his perspective as an expert salesman out on the marketplace. Randall is passionate about helping leaders bridge the gap that often exists between their amazing product and getting it into the hands of their customers. These days, Randall is locked in on providing a service that allows him to step into the sales process and close deals for brands and businesses. While the process has been challenging, Randall is proud of the business he’s built and the path he is one. Find out what you can learn from Randall’s approach by listening to this powerful episode of BeFulfilled!

Focusing on creating value.

How do you view your work? Seriously? Is it a means to an end or do you find meaning and purpose in the work that you do, day in and day out? On this episode of BeFulfilled, Randall Grizzle shares how focusing on delivering value to his customers and clients helped him recognize what matters most. The truth is, many business leaders can get so caught up in making a profit and chasing the numbers that they lose sight of what led them to their work in the first place. To combat that innate impulse and desire, Randall has decided to steer away from the numbers and focus on creating value and delivering solid results to his clients on a regular basis. Make sure to listen to this episode as Randall expands on this topic and much more!

Selling change in an ethical manner.

Let’s face it, you can be a really successful salesperson who lies, cheats, and steals their way to the top. At the end of the day, is it worth it? If you get all the success, fame, and possessions but have to compromise your integrity to get there, what have you really won? Randall Grizzle is convinced that there is a moral way to sell products and services without compromising an ethical core. He doesn’t just talk a good game, he lives it too! While there may be an opportunity to lie and in every sales interaction, Randall has chosen to take the hard way to maintain an above-board approach. Hear more about Randall’s refreshing perspective by listening to this episode of BeFulfilled, you don’t want to miss it!

In This Episode, You Will Learn:

  • [0:55] Randall Grizzle joins the podcast and shares his definition of success.
  • [2:15] What was Randall’s childhood and early career like?
  • [6:45] How did Randall get started in business?
  • [9:50] What is Closer Secrets? Why did Randall write his book?
  • [16:30] You have to have the right strategy to execute!
  • [19:15] Tony shares his philosophy of GROWTH.
  • [21:00] Focusing on creating value.
  • [23:30] Who works with and around Randall?
  • [25:45] Pushing past fear and stepping into the unknown.
  • [28:00] Selling change in an ethical manner.
  • [31:00] Randall enters the Fulfillment Round – rapid fire questions.
  • [35:00] Closing thoughts from Tony.

Resources & People Mentioned

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